The Monterey Pop Festival of 1967 was a watershed event in American music. When it was over the world had heard and felt the sound of a Strat in the hands of a master. Single-coils in 1967 were bright and very clean. And of course they hummed. We’ve captured the classic bright and clean sound but totally eliminated the hum with our patented Area technology. We’ve also reduced magnet pull by 40% for improved sustain and clarity. The Area 67 has the chime of 60s pickups and the 2 and 4 positions are light bright and quack-happy.